• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

My Football Writer

My Football Writer Norwich City news… comment… analysis

Norwich City – news, comment and analysis

Find the best betting sites
  • Home
  • About us
  • The Team
  • Archives Index
  • Patreon
  • ADVERTISE
  • Contact us
Wolves and Aston Villa collaborators consulted as part of Norwich City rebrand

Wolves and Aston Villa collaborators consulted as part of Norwich City rebrand

18th October 2021 By Samuel Seaman 4 Comments

Please share

London-based branding consultants SomeOne have been involved in Norwich City’s review of marketing, it is understood.

As revealed by MyFootballWriter in May, the Canaries have been looking at various marketing and branding issues recently, discussing topics including fonts, Carrow Road’s television image and the design of the club’s badge.

SomeOne have been a big part of this process, after City were inspired by their work with Wolverhampton Wanderers. The London-based firm has also collaborated with Tottenham Hotspur and Aston Villa, whose badge was given a small redesign by the SomeOne team.

The lion on the Villa badge was given claws and enlarged, while the ‘prepared’ previously present on the crest was removed to allow for this change.

SomeOne’s work with Wolves was recognised and admired by the Canaries, who were particularly impressed with the stadium image created at the West Midlands side’s Molineux home ground.

City discussed changing their badge in 2008 but decided against the idea after being warned off it by various fan groups. Architect Andrew Anderson, who designed the badge in its current form, told the Eastern Daily Press at the time: “They will be hard pushed to beat mine because it looks good at any size.

“I’ll be very surprised if they get anything as good. In fact, I’ll bet them the £10 I won that they don’t find a simpler one.”

City’s branding has been all change in recent months, after kit suppliers of ten years Errea were replaced with Joma last summer and Lotus Cars became the club’s third principal partner in as many weeks in July.

When discussing the consultancy, a statement said: “The club’s wider visions and values underpin the work and ethos of all staff across our Carrow Road, Lotus Training Centre and Fan Hub sites.

“Norwich City also continues to tell the story of both the club’s past and its many ups and downs, as well as championing our pride and belief in our innovative club model and ways of working.”

Whether they decide to make a change to their long-standing badge remains to be seen, but Canaries fans’ minds are likely to be elsewhere for now as Daniel Farke’s side face an uphill climb to stay in the Premier League, with a tough trip to Stamford Bridge up next.


Please share

Filed Under: Column, Samuel Seaman

Reader Interactions

Comments

  1. Alex B says

    18th October 2021 at 2:27 pm

    Can the rebranding please bring in new owner’s with deeper pockets and willing to invest.

    But is that is me being unrealistic, 20 odd years of ownership and nothing to show for it

    1
    Reply
    • David Bowers says

      18th October 2021 at 8:06 pm

      Isn’t one of the arguments against new owners is they’d come in and change the logo?

      Along with buy cheap foreign players and and dirty money (cough BK8 and betting companies cough).

      Leave the badge alone.

      1
      Reply
  2. David says

    18th October 2021 at 2:54 pm

    All they are doing is trying to solve a problem that doesn’t exist.

    3
    Reply
  3. Chris says

    20th October 2021 at 12:04 pm

    My first ever city shirt featured a badge with a canary upon a branch, simple and retro. Perhaps in keeping with the backwards and outdated ownership of the club we should consider bringing it back.

    1
    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

FIND MY FOOTBALL WRITER ON

As featured on NewsNow: Norwich City news” style=

Norwich City News 24/7

#NCFC LATEST

jacktoulson12 Jack Toulson @jacktoulson12 ·
44m

Britt Assombalonga?!!! That’s out the blue. Would’ve snapped your hands off for him #ncfc

Reply on Twitter 1619814865262231553 Retweet on Twitter 1619814865262231553 Like on Twitter 1619814865262231553 Twitter 1619814865262231553
bignatedizzle Nathan Guerrero @bignatedizzle ·
1h

I think @NorwichCityFC should get Oliver Skipp on loan before the window shut! #ncfc #transferwindow #thfc

Reply on Twitter 1619809527628705792 Retweet on Twitter 1619809527628705792 Like on Twitter 1619809527628705792 Twitter 1619809527628705792
scribblychris CJS @scribblychris ·
1h

If Norwich had sacked Smith two months earlier during the World Cup break #NCFC would still be in with a chance of automatic promotion. But would you want it anyway? The #EPL is a joyless experience without multi-billionaire ownership. What is the best possible outcome for City?

Reply on Twitter 1619806656879284226 Retweet on Twitter 1619806656879284226 Like on Twitter 1619806656879284226 1 Twitter 1619806656879284226
fan_banter Fan Banter @fan_banter ·
1h

Burnley announce signing with brilliant Gavin & Stacey video announcement - https://fanbanter.co.uk/burnley-announce-signing-with-brilliant-gavin-stacey-video-announcement/

#watfordfc #ncfc #twitterclarets #safc #rufc #wafc #bcfc #rovers #utmp #bristolcity #ccfc #pusb #htafc #hcafc #coyh #boro #millwall #qpr #readingfc #twitterblades #scfc #sufc

Reply on Twitter 1619805205645692929 Retweet on Twitter 1619805205645692929 Like on Twitter 1619805205645692929 Twitter 1619805205645692929
bigdollarrich Norwich won the Argument ! 🇺🇦 @bigdollarrich ·
1h

Do we get some dough if Newcastle pay silly money for Maddison? #NCFC

Reply on Twitter 1619804384094986240 Retweet on Twitter 1619804384094986240 Like on Twitter 1619804384094986240 1 Twitter 1619804384094986240
Load More...

Copyright © 2023 21VC Ltd | All rights reserved | Not to be reproduced without prior permission.

Disclaimer: The information on this website consists of personal opinions. Whilst we have taken all reasonable steps to ensure that the information contained on these Web pages is accurate and correct at the time of writing we do not accept any liability whatsover for any loss or damage caused by reliance on this information.

We do not accept any responsibility for information contained in other websites to which this site links. We strongly advise users to check any information before acting or relying on it.

Developed and Hosted by